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Executive Board

The Executive Board is responsible for the realization of corporate objectives, the strategy with its associated risks and the development of the results. The Executive Board works closely together with the Management Board and the Supervisory Board.  
For the Rules of Procedure of the Executive Board and Management Board of ASR Nederland N.V. and other governance documents, go to the page Corporate Governance under 'Rules of Procedure a.s.r.'
  • Jos Baeten

    Jos Baeten

    CEO

    Jos Baeten (Dutch, 1958) is the Chairman of the Executive Board and Management Board of a.s.r. His areas of responsibility are Corporate Communications, Legal & Company Secretary, Services and Audit.

    Jos Baeten studied law at Erasmus University Rotterdam and started his career in 1980 when he joined Stad Rotterdam Verzekeringen N.V., one of a.s.r.’s main predecessors. He joined the Executive Board of Stad Rotterdam Verzekeringen N.V. in 1997 and was appointed CEO of this company in 1999. He then joined the Management Board of Fortis ASR Verzekeringsgroep N.V., becoming Chairman of the Board of De Amersfoortse Verzekeringen in June 2003. In 2005, Jos Baeten was appointed Chairman of the Board of Directors of Fortis ASR Verzekeringsgroep.He is also member of the Board at VNO-NCW.
     
    Jos Baeten was appointed CEO and Chairman of the Executive Board of a.s.r. on 26 January 2009.
    Current term of office: 2023 - AGM 2026.
     
    Additional positions
    Currently, Jos Baeten is chair of the Executive Board of the Dutch Association of Insurers (Verbond van Verzekeraars) and a member of the Supervisory Board of the Efteling B.V.  Since 1 February 2021, Jos Baeten is a member of the Advisory Board of the Nyenrode Executive Insurance Program and since 21 March 2023 he is a member of the Supervisory Board of DAF Trucks N.V.
  • Ingrid de Swart 

    Ingrid de Swart 

    COO/CTO

    Ingrid de Swart (Dutch, 1969) is a Member of the Executive Board and the Management Board of a.s.r. Her areas of responsibility are Customer Experience & Digital, IT&C, Distribution & Services, Mortgages, Disability, P&C, Health and a.s.r. Vitality.

    Ingrid de Swart studied Dutch language and literature at Utrecht University. In 1998, she obtained a Master practitioner qualicifation in Neuro-Linguistic Programming at Catholic University Nijmegen. At CEDEP in Fontainebleau, she completed the Young Executive Programme and the General Management Programme. In addition to various other leadership and management training programmes and peer review sessions, she completed the Advanced Management Programme at Wharton University in Pennsylvania in 2014. In 2025, she participated in INSEAD's 'Key Concepts to Lead AI Transformation' programme.

    From 2017 to 2019, Ingrid de Swart was a member of the statutory Management Board of Aegon Nederland. From 2014 to 2017, she served as a member of the Executive Board of Delta Lloyd, following her role as CEO of ABN AMRO Verzekeringen from 2009 to 2013. Between 1999 and 2017, she held various management and executive positions at Delta Lloyd.

    Ingrid de Swart was appointed as member of the Executive Board of a.s.r. on 1 December 2019.
    Current term of office: 2023 - AGM 2027.

    Additional positions
    Ingrid de Swart is a member of the Supervisory Board of Salta Group B.V. and member of the Advisory Board of Stichting Topvrouw van het jaar.

  • Ewout Hollegien

    Ewout Hollegien

    CFO

    Ewout Hollegien (Dutch, 1985) is a Member of the Executive Board and Management Board of a.s.r. His areas of responsibility are Group Finance, Group performance Mangement, Group Strategy & Balancesheet Management, Asset Management and Real Estate.

    Ewout Hollegien holds a degree in Financial Services Management, a Master in Science in Business Studies at the University of Amsterdam and an Executive Master in Finance & Control at the Vrije Universiteit Amsterdam. In 2025, he participated in INSEAD's 'Key Concepts to Lead AI Transformation' programme.

    Ewout Hollegien started his career in 2007 as a management trainee at Fortis Verzekeringen Nederland (legal predecessor of a.s.r.). Since then, he has held various positions within a.s.r. Ewout Hollegien has fulfilled among others, the position of risk manager, senior controller at a.s.r. Asset Management and balance sheet manager. In addition, in 2016 he was part of the IPO-team and also as Manager Business Development responsible for the acquisitions of a.s.r. between 2016 and 2019. From September 2019 until October 2021 he was the Director of Disability at a.s.r.

    Ewout Hollegien was appointed as member of the Executive Board of a.s.r. on 1 December 2021.
    Current term of office: 2025 – AGM 2029.

    Additional positions

    Ewout Hollegien is chair of the Financial Economic Affairs committee of the Dutch Association of Insurers (Verbond van Verzekeraars) and member of the CFO Forum.