Sustainable business

Balance between people, planet and profit


a.s.r. seeks to be a leader in sustainable business practices in the financial sector and takes account of sustainability wherever possible. a.s.r. does this on the basis of four themes that fall under Corporate Social Responsibility (CSR): ‘Sustainable insurer’, ‘Sustainable investor’, ‘Sustainable employer’ and the ‘Social role of a.s.r.’.

Four objectives have been formulated on the basis of the four themes:

  • a.s.r. is regarded as sustainable Dutch investor in 2020. a.s.r. encourages and promotes a sustainable investment policy.
  • a.s.r. qualifies as sustainable employer in 2020.
  • a.s.r. is regarded as sustainable Dutch insurer in 2020.
  • a.s.r. qualifies as sustainable company in terms of the environment and is 100% carbon-neutral by 2020.

a.s.r. engages in dialogue with all stakeholders on the principles and objectives of the sustainability policy. To this end, we maintain close contact with internal stakeholders and a broad group of external stakeholders, including customers, regulators, politicians and government ministers, and trade bodies.

Sustainable insurer

Offering security to customers is what lies at the heart of our business.

Sustainable investor

As an institutional investor, one way in which a.s.r. takes ownership of social responsibility is through the use of ethical and sustainability criteria in its investment policy.

Sustainable employer

Having a talented, qualified and healthy workforce is key for a.s.r. in achieving its business objectives.

Sustainable taxpayer

a.s.r. sets great store by sustainability. Its fiscal policy contributes to the realisation of the corporate strategy, in which a.s.r. presents itself as a sustainable insurer that is aware of its environment.

Codes and guidelines

a.s.r. has a public duty to act as a responsible insurer and investor. As a proof a.s.r. has signed the following national and international standards and agreements.

Social role of a.s.r.

a.s.r. foundation initiates projects on financial self-reliance.